We are an international team of talented engineers with years of industry experience. Together we develop, design and build complex production lines used in a variety of industries.

A British company, proud of our British engineering routes.


Meet the team that makes up the business.

Ross Prior

Managing Director

Ross now heads up the company after “taking the reins” from his Grandfather, Lou Bates, in 2016. A happy and driven character, Ross’ satisfaction is building a strong, friendly team and watching them, and the company grow.

John Walsh

Sales Director/Northern Sales

A born “people person”, who is absolutely dedicated to making sure that our customers receive more than just satisfactory service. Nothing is a problem for John and on many occasions he has gone “that extra mile” for many of his customers.

Mike Harrison

Technical Director

Again, Mike has spent almost all of his working life in the industry, starting his first design Role back in 1989. Mike has designed many of the key machines that have influenced the food, drink and pharmaceutical industry over the past 30 years.

Graham Byng

Southern Sales

Graham has worked in the packaging industry all of his working life, starting his apprenticeship at Kings. He's incredibly knowledgeable, there are few industry questions he cannot answer. Why not put it to the test and give him a call.

Brett McCarthy

Operations Director

Brett’s focus is on the logistics of the factory to ensure a smooth workflow and ultimately that the customer receives their machine on time. With unlimited energy and a genuine passion for pleasing people, Brett has been an incredible asset to the company.

James Louw

Controls Engineer

James is a highly intelligent young man with an excellent aptitude for machine
controls and programming. Very helpful, nothing is a problem for James. Absolutely cannot leave a job until he is convinced it is as it should be, as many of our customers will be aware.

Laura Adams

Reception/P.A. to M.D.

The first port of call and voice many of our customers will recognise. Highly friendly and methodical, and apart from organising Ross’ life (bossing him about), she fills many roles within the company. The glue that holds the team together.

Roland Jefferies

Servicing Manager

Roland has been with Cap Coder for over 20 years and knows the machines in detail. A familiar face with many of our customers, old and new, Roland heads up the servicing side of the business.

Mr. Tex

Chief Morale Officer and General Dogs Body

As morale officer Mr. Tex ensures the happiness of all Cap Coder employees. Most of his days are spent sniffing, snoozing and chasing off unwanted sales reps and delivery drivers. 

Lou Bates

Chairman & Founder

Our chairman and founder Lou Bates, started Cap Coder with the intention and commitment to achieve the very best for his customers.


We're accredited by UKCAS, PPMA & bmtrada.

We hold ourselves to higher standard.

  1. 1
    UKCA (Management Systems) ISO9001:2015 Accredited
  2. 1
  3. 1
    IAF - Recognition Arrangement
  4. 1
  5. 200
    Years Combined Experience
  6. 500
    Global Customers

We work with some of the world's largest brands in Pharmaceuticals, E-Cig & Vape, FMCG, Food & Drink.

We believe in building brands together.


We supply some of the world's

largest production lines.

The Machines have changed a little

"We've created a team of industry leaders"

Don't believe us? Come and pay us a visit and make up your own mind.

Challenge us.